Ayşenur Onaran
Designer / Developer. Creating digital experiences through design, code, and experimentation.
About
Selected Projects
Experience
About
About me. I'm a designer and developer based in İzmir, Turkey, working at at Elevate Health Technologies, where I build websites and digital design projects for healthcare platforms. My work includes Webflow development, Google and HubSpot integrations, and creating marketing materials for infusion therapy workflows and specialty medication programs.
My background is in architecture with a Master's focused on social space - studying that taught me to think about how space relates to behavior and power dynamics.
I also maintain a freelance practice in UX design and frontend development, which lets me work across different industries. In parallel, I'm teaching myself creative coding through p5.js—building interactive visualizations and audio-reactive design experiments for fun.
Outside of work, I cycle, cook, hike, and photograph pelicans around İzmir.
About this website. I've gathered 11 different projects here, organized into 3 categories—web design & development, research, and creative coding. Below, you'll see 4 hand-picked ones. Click on the category names to see all of them.
Healthcare ROI Calculator
Transforming a complex Excel spreadsheet into an interactive 6-step web calculator for healthcare providers.
Webflow
JavaScript
HubSpot
GA4
Google Tag Manager
Buy & Bill Landing Page - A/B Testing
A conversion-focused landing page with A/B testing to determine whether healthcare providers respond better to product features or financial outcomes when evaluating inventory management software.
Webflow
HubSpot
GA4
Google Tag Manager
State-led Rural Transformation: The Case of Yukarıköy
Master of Architecture Thesis | Middle East Technical University | 2022
Creative Coding 1
I designed and developed this landing page in React and Tailwind CSS, using Framer Motion for subtle but engaging animations.
p5.js
Experience
2022 - Present
Web Developer / Digital Designer • Elevate Health Technologies
Website Design & Development:Designed and built the company website in Webflow, writing custom HTML, CSS, and JavaScript for interactive features and visual effects.
Integration & Analytics:Integrated HubSpot for lead management and implemented Google Analytics 4 and Google Tag Manager to track user behavior and inform design decisions.
A/B Testing & Optimization:Conducted A/B testing to evaluate design and content effectiveness, using data-driven insights to improve performance and user engagement.
Marketing Design:Created marketing assets including landing pages, brochures, email campaigns, presentation decks, and digital materials using Adobe Creative Cloud suite to communicate product value.
Video Production:Produced corporate videos using Premiere Pro and Synthesia AI for product demonstrations, tutorials, and marketing content.
Microsoft SharePoint Design:Designed and organized internal SharePoint sites to improve team collaboration and information accessibility.
Brand Identity:Developed the company's complete brand identity—logo design, color palette, typography, and visual guidelines—ensuring consistency across all platforms.
Cross-functional Collaboration:Worked with teams across the organization to align web and marketing initiatives with business objectives.